Barantum Call Center: Simplify BRINS Operations Up to 90%

The choice of Barantum as a vendor was due to its focused approach and explanation of features relevant to the operational needs of the BRINS call center.

Barantum - Case Study CRM - Logo BRI Insurance
Industry

Insurance

Company Size

National

Location

Jakarta

User Total

6

Join Year

2022

The Barantum application has helped BRINS increase productivity and service quality by up to 90%

Nuni Apriana Project Staff BRI Insurance
Barantum centralizes data and customer service for PT Etos Indonusa, so that the ETOS customer database can be managed more easily.
Radhy Alfitra Head of Business Development BRI Insurance

BRINS is increasingly superior with responsive customer service

As part of the BRI Group, BRI Insurance (BRINS) has provided general insurance protection since 1989. With a commitment to providing trusted insurance products supported by technological innovation, BRINS continues to strive to improve the quality of its human, managerial and technological resources.

In this case, BRINS does not hesitate to face every challenge that arises, including by adopting modern technology to support their business operations.


Barantum Call Center Application, Able to Cover BRINS Needs

One important step in realizing this commitment is the implementation of the Barantum Call Center application, which has proven to be able to answer BRINS' various needs efficiently.

“Previously we (BRINS) used vendors. We had to acquire an agent who handled it directly from BRINS itself. Then, we look for suitable vendors. "After we looked for information (suitable vendors), we met with Barantum," said Nuni Apriana, Project Staff, BRI Insurance.

Nuni revealed that the choice of Barantum as their vendor was based on a focused approach and explanation of features that were relevant to the operational needs of the BRINS call center. This decision was based on the suitability of the Barantum application to BRINS' needs, as well as its ability to be integrated with the main (central) system.

"After further research, it turns out that the application side has covered our needs. "So, we decided to use Barantum," explained Nuni.


The Barantum Application 90% Helps the Productivity of BRINS Call Center Agents

The use of the Barantum application has brought significant benefits to BRINS. With the ability for call center agents to work from anywhere, including when working from home (WFH), customer service becomes faster and more responsive. Nuni emphasized that the mobile Barantum application is very popular with agents and the system provides flexibility in working.

"The Barantum system itself is mobile, so for us it is more fun to use. From the agent's side it's fun, from the system side it's also fun. We also have a program for WFH. So, the application can be taken anywhere. "Not only in the office, but they can go online at home or elsewhere," said Nuni.

Apart from that, the Barantum application also provides additional benefits for BRINS management by providing accurate and detailed business reports. This makes it easier to monitor and evaluate agent performance, and allows timely improvements to improve service quality.

"The reporting provided in the Barantum application is very helpful, especially for daily, weekly and monthly maintenance. That really helps us to improve the quality of agents.”

Overall, the Barantum application has helped BRINS increase their productivity and service quality by up to 90%. Therefore, Nuni recommends this application to other companies who want to improve their call center operations, especially because of the affordable price.

"The Barantum application is really suitable for beginners with prices that are affordable and not too expensive. Security (system) is good, with pretty good and adequate inbound outbound call center service features, and the CRM is also quite good. "So, really a recommendation for companies that don't yet use a call center and are just starting a call center," said Nuni as closing the conversation.

Thus, the successful implementation of Barantum by BRINS is not only a success story for the company. However, it is also an inspiration for other companies who want to optimize their call center services with an effective and affordable approach.


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