It is undeniable that technological advances are increasingly making it easier to carry out daily
business activities. Now many businesses have switched from manual methods to digital systems to make
operations more effective. As has been done by PT Borobudur Agung Perkasa, which has
been established for 30 years — it also follows current technological developments to survive and
develop in an era of increasingly fierce business competition.
PT Borobudur Agung Perkasa (BAP), which is engaged in the distribution of lubricants with various
brands for industrial or B2B needs, had experienced problems in monitoring the sales team's reports.
As the spearhead of the company, sales team reports should be monitored in real-time to make it easier
to follow up on the sales process and make the right decisions in a short time.
Winda Agus Susanto, Product Sales Manager of PT Borobudur Agung Perkasa, said that PT BAP initially
used the manual method — Microsoft Excel — to record data. However, this method made it difficult for
PT BAP to compile all sales team reports. To overcome these obstacles, PT BAP took strategic and
innovative steps to move from manual methods to the modern technology system from Barantum.
Challenges Before Using Barantum:
Manual Reporting and Lack of Real-Time Visibility
"Before using Barantum, we recorded all activities in Microsoft Excel. We couldn't compile all sales
team reports properly — the data was stored separately and it was very difficult to get a complete
picture at once." — Winda Agus Susanto
This challenge pushed PT BAP to look for a more modern and integrated solution. As a company that had
been operating for 30 years, PT BAP needed a system that could centralize all sales data and provide
real-time visibility across the entire team.
Changes After Using Barantum:
Real-Time Reports and a Clearer Sales Pipeline
Changing a habit to a new habit certainly requires a process. The consistency and unyielding attitude
of PT BAP's management — guiding their staff, especially the sales team — produced good results.
Now PT BAP can monitor operations in real-time with always up-to-date reports.
"With Barantum, we have a sales pipeline — the stages of selling to customers become clearer.
So we can prepare long before a project is finished, or we can already say we have won this project." — Winda Agus Susanto
According to Winda, Barantum's features are very good, complete, and user-friendly — easy
to use by the entire team. Moreover, the Barantum system is flexible so it can be adjusted to
specific business needs without complex customization.
Since using Barantum CRM Sales, PT BAP's management can see reports from the sales team at the same
time the sales team enters data into the system. Data that can be viewed in real-time makes agent
performance more effective and efficient.
Operations Increased Up to 25%
After using Barantum, Winda revealed that there was an increase in business operations of approximately
25% from the previous year. The centralized, real-time data made it significantly
easier to generate, process, and monitor performance across the entire sales division.
A CRM System Solution for Distribution Businesses
Overall, Winda feels that as a company engaged in the distribution sector, the Barantum system is
very helpful for monitoring sales. The transition from manual methods to a modern CRM system has
proven to bring significant, measurable improvements.
"Since using the Barantum system, it has made it easier for PT BAP to view sales reports in
real-time and centralized in one system. It's very helpful for a distribution company like ours
to stay on top of every stage of the sales process." — Winda Agus Susanto
If you experience similar problems in monitoring team reports, try using Barantum CRM Sales.
Discuss your business constraints with Barantum's experienced team to get the best solution
for your business.
Now, it's your business's turn to transform with Barantum CRM Omnichannel!